A forward-thinking workplace rebrand

Given the evolving nature of work, Sentry Insurance refreshed its headquarters lobby into a modern workplace environment. The new design aligns with the firm's recently updated image and brand, incorporating unique features and amenities for customer and employee use.

To enhance and support the employee experience, the updated space includes new meeting rooms and collaboration areas, encouraging innovation and the exchange of ideas. A spacious, flexible meeting room allows Sentry visitors, customers, and associates to gather and enjoy the new amenities and outdoor terrace spaces.

Upgraded elevator cores and restroom facilities match the character and quality of the lobby's new design. This includes terrazzo floors, vertical walnut feature screens, and full-height, frameless glass wall systems, as well as modern technology upgrades to accommodate firmwide presentations and video sharing. At the heart of the space is a dazzling, branded chandelier created from ceiling-mounted, custom-colored acrylic strips and pin-light LED fixtures to create a 3D interpretation of Sentry's logo.

Designed by Flad and located diagonally across the street, the Division Street office building expands upon and enhances Sentry's campus as an entry point to Stevens Point, WI. Aligning with the character of the office building, the updated headquarters lobby seamlessly connects to the main entry plaza and central courtyards through an improved exterior curtain wall, new paver design, and outdoor meeting spaces. Strengthening Sentry's brand image while refreshing their lobby into a modern workplace, this project prepares Sentry and its staff for the future.