The Little Clinic that Could

Repurposing Space for a Program of Distinction


HCD Healthcare Design Conference + Expo

Monday, November 06, 2023
3:45 - 4:45 pm (CST)

In-person event // New Orleans, Louisiana

Discover the remarkable journey of The Little Clinic That Could with Flad Principal Laura Serebin and Interior Designer Erin Frush, along with UW Health Director of Planning Design Construction and Real Estate, Mike McKay.

In an inspiring session at the upcoming Healthcare Design Conference + Expo, Laura, Erin, and Mike will delve into the story of the 16,000-square-foot UW Health Pleasant T. Rowland Transplant Clinic, showcasing how the art of repurposing compact space within an existing hospital elevated the organ transplantation experience for all involved. The speakers will highlight how the innovative project approach achieved program expansion, comprehensive care delivery, and an enhanced patient and provider experience.

Key takeaways:

  • Learn how to apply data-driven processes, including shadowing, process mapping, and time and travel distance studies, to inspire change among diverse stakeholders.
  • Explore how technology integration and space design can optimize square footage and reduce program size.
  • Examine criteria for determining the best use of existing space and implementing a phased facility response.
  • Develop strategies for a seamless patient experience by consolidating services and identifying the physical space requirements and operational protocols for success.

About the Conference >
HCD Conference + Expo is the premier event for healthcare design professionals. Devoted to how the design of responsibly built environments directly impacts the safety, operation, clinical outcomes, and financial success of healthcare facilities, both now and into the future, this healthcare design show highlights best practices and top healthcare design products.

Laura SerebinLaura Serebin AIA, LEED AP President / CEOFlad Architects
Erin FrushErin Frush WRID, IIDA, WELL AP Associate PrincipalFlad Architects
Mike McKayMike McKay AIA, ACHE, EDAC, LEED AP, NCARB Director of Planning Design Construction and Real EstateUW Health